MKTG : principles of marketing /
By: Lamb; Charles W.
Contributor(s): Hair, Joe [Author] | McDaniel, Carl [Author].
Material type:
TextPublisher: Delhi : Cengage Learning India, 2021, reprinted 2025Edition: 13th ed.Description: vii, 410 p. : col. ill. ; 28 cm.ISBN: 9789355735096.Subject(s): Marketing -- Management -- TextbooksDDC classification: 658.800954
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IMU Kochi Library General Stacks | Management Studies | 658.800954 L165 (Browse shelf) | Available | BK007408 | |
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IMU Kochi Library General Stacks | Management Studies | 658.800954 L165 (Browse shelf) | Available | BK007409 | |
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IMU Kochi Library General Stacks | Management Studies | 658.800954 L165 (Browse shelf) | Available | BK007410 | |
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IMU Kochi Library General Stacks | Management Studies | 658.800954 L165 (Browse shelf) | Available | BK007411 | |
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IMU Kochi Library General Stacks | Management Studies | 658.800954 L165 (Browse shelf) | Available | BK007412 | |
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IMU Kochi Library General Stacks | Management Studies | 658.800954 L165 (Browse shelf) | Available | BK007413 | |
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IMU Kochi Library General Stacks | Management Studies | 658.800954 L165 (Browse shelf) | Available | BK007414 | |
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IMU Kochi Library General Stacks | Management Studies | 658.800954 L165 (Browse shelf) | Available | BK007415 | |
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IMU Kochi Library General Stacks | Management Studies | 658.800954 L165 (Browse shelf) | Available | BK007416 | |
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IMU Kochi Library General Stacks | Management Studies | 658.800954 L165 (Browse shelf) | Checked out | 2027-01-11 | BK007417 |
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