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Principles of Marketing /

By: Kotler, Philip.
Contributor(s): Armstrong, Gray.
Material type: TextTextPublisher: Noida : Pearson India Education Ltd., 2016Edition: 15th ed.Description: xxiii, 732 p. : col. ill. ; 25.5 cm.ISBN: 9789332558472.Subject(s): Marketing -- TextbooksDDC classification: 658.8
List(s) this item appears in: MBA-ITLM & PSM First Semester Textbooks
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Item type Current location Collection Call number Status Notes Date due Barcode
Books Books IMU Kochi Library
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Management Studies 658.8 K8487/P (Browse shelf) Available Gen. Shelf-39, Row-1 BK003860
Books Books IMU Kochi Library
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Management Studies 658.8 K8487/P (Browse shelf) Available Gen. Shelf-39, Row-1 BK003861
Books Books IMU Kochi Library
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Management Studies 658.8 K8487/P (Browse shelf) Available Gen. Shelf-39, Row-1 BK003862
Books Books IMU Kochi Library
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Management Studies 658.8 K8487/P (Browse shelf) Available Gen. Shelf-39, Row-1 BK003859

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