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Customer Value Investment : Formula for Sustained Business Success /

By: Mahajan, Gautam.
Material type: TextTextPublisher: New Delhi : Response Books , 2008Description: xix, 187 p. : ill. ; 22 cm.ISBN: 9780761936046.Subject(s): Relationship marketing | Customer relations | Total quality managementDDC classification: 658.812
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Item type Current location Collection Call number Status Notes Date due Barcode
Books Books IMU Kochi Library
Fiction & General
Management Studies 658.812 M2773 (Browse shelf) Available Shelf-19, Row-1 BK002168A

Includes Index.

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