03628nam a22004215i 4500001001800000003000900018005001700027007001500044008004100059020003700100024003500137040001200172041000800184082001600192100007700208245008500285250001800370264007500388300006500463338002000528490005700548505083600605520127101441650002502712650003502737650001602772650003402788700007802822700007402900700007502974830005703049852000703106856004603113904001203159905001303171942000703184999001503191978-3-319-50091-1DE-He21320250131142734.0cr nn 008mamaa170424s2017    sz |    s    |||| 0|eng d  a97833195009119978-3-319-50091-17 a10.1007/978-3-319-50091-12doi  aKObeng0 aeng04a658.8722231 aTurban, Efraim.eauthor.4aut4http://id.loc.gov/vocabulary/relators/aut10aIntroduction to Electronic Commerce and Social Commerceh[electronic resource] /  a4th ed. 2017. 1aCham :bSpringer International Publishing :bImprint: Springer,c2017.  aXXV, 435 p. 74 illus., 63 illus. in color.bonline resource.  aonline resource1 aSpringer Texts in Business and Economics,x2192-43410 aChapter 1. Overview of Electronic Commerce -- Chapter 2. E-Commerce: Mechanisms, Platforms, and Tools -- Chapter 3. Retailing in Electronic Commerce: Products and Services -- Chapter 4. Business-to-Business E-Commerce -- Chapter 5. Innovative EC Systems: From E-Government to E-Learning, Knowledge Management, E-Health, and C2C Commerce -- Chapter 6. Mobile Commerce and the Internet of Things -- Chapter 7. Social Commerce: Foundations, Social Marketing, and Advertising -- Chapter 8. Social Enterprise and Other Social Commerce Topics -- Chapter 9. Marketing and Advertising in E-Commerce -- Chapter 10. E-Commerce Security and Fraud Issues and Protections -- Chapter 11. Electronic Commerce Payment Systems and Order Fulfillment -- Chapter 12. Implementation Issues: From Globalization to Justification, Privacy, and Regulation.  aThis is a complete update of the best-selling undergraduate textbook on Electronic Commerce (EC). New to this 4th Edition is the addition of material on Social Commerce (two chapters); a new tutorial on the major EC support technologies, including cloud computing, RFID, and EDI; ten new learning outcomes; and video exercises added to most chapters. Wherever appropriate, material on Social Commerce has been added to existing chapters. Supplementary material includes an Instructor's Manual; Test Bank questions for each chapter; Powerpoint Lecture Notes; and a Companion Website that includes EC support technologies as well as online files. The book is organized into 12 chapters grouped into 6 parts. Part 1 is an Introduction to E-Commerce and E-Marketplaces. Part 2 focuses on EC Applications, while Part 3 looks at Emerging EC Platforms, with two new chapters on Social Commerce and Enterprise Social Networks. Part 4 examines EC Support Services, and Part 5 looks at E-Commerce Strategy and Implementation. Part 6 is a collection of online tutorials on Launching Online Businesses and EC Projects, with tutorials focusing on e-CRM; EC Technology; Business Intelligence, including Data-, Text-, and Web Mining; E-Collaboration; and Competition in Cyberspace. 0aElectronic commerce. 0aBusiness information services.14aE-Business.24aBusiness Information Systems.1 aWhiteside, Judy.eauthor.4aut4http://id.loc.gov/vocabulary/relators/aut1 aKing, David.eauthor.4aut4http://id.loc.gov/vocabulary/relators/aut1 aOutland, Jon.eauthor.4aut4http://id.loc.gov/vocabulary/relators/aut 0aSpringer Texts in Business and Economics,x2192-4341  aKO40uhttps://doi.org/10.1007/978-3-319-50091-1  aRUDRA_R  aR_RANJAN  cEB  c3220d3220